Running a glamping site requires constant evolution to stay competitive and meet the expectations of your guests. As you prepare for the upcoming season, taking time during the off-season to assess, upgrade, and refine your operations can lead to better guest experiences and higher satisfaction. Here are practical steps to help you get your glamping site ready.
Research your customer feedback
Your guests’ opinions are invaluable. Dive into guest books, online reviews, social media comments, and messages to gather insights. Pay attention to both positive and negative feedback—they will help you identify features that work well and areas that need improvement. Engaging past customers for feedback can also provide fresh perspectives.
Assess your use of space
Layout and space utilisation are frequent concerns for glamping guests. Issues like awkward furniture placement, cramped seating areas, or beds exposed to too much sunlight are common. The off-season is the ideal time to make adjustments. Even simple reconfigurations can make a big difference.
Consider smart solutions like TruDomes’ Star Sleeper loft bed platform, which accommodates two single beds or a double bed and allows for a bathroom pod underneath—a game-changer for optimising space.
Evaluate energy efficiency
Energy efficiency is a critical factor for sustainable and cost-effective operations. Assess your current energy usage and identify potential upgrades. TruDomes’ enhanced insulation can help maintain comfortable temperatures without relying heavily on heating or cooling systems. Solar panels are another great addition for reducing running costs and appealing to eco-conscious guests.
Consider upgrades and new features
Investing in new amenities can elevate your glamping site’s appeal. Analyse industry trends to discover what’s popular—hot tubs, private bathrooms, and luxury features are always in demand. TruDomes offers various upgrade options, including bathroom pods, kitchenettes, and wood burners, making it easy to enhance your guests’ comfort.
Revamp your style and theme
Visual appeal plays a crucial role in attracting guests. If your site’s style feels outdated, now is the time to refresh it. Consider updating colour schemes, textiles, and furnishings to create a cohesive and inviting look. New landscaping features can also add charm.
Geodomes with panoramic windows are fantastic for maximizing natural light. However, east-facing aspects can let in too much sun early in the morning. Many glamping site owners opt for blackout-lined curtains to address this issue and provide a more comfortable guest experience.
Analyse your booking trends
Take advantage of the slower months to review booking data and optimize your sales funnel. Examine trends such as booking patterns, the popularity of different accommodations, and the effectiveness of online booking agents. This data will help you refine pricing strategies, promotions, and packages to drive conversions.
Enhance guest experience and personalisation
Personal touches can set your glamping site apart. Think about adding customized welcome kits, curated local experiences, or special event packages. These thoughtful details create memorable stays and encourage repeat visits.
Remember what got you here
While it’s essential to innovate and evolve, never lose sight of what made your glamping site special. Stay true to the vision and values that led to your success. Reflecting on past achievements while planning for the future ensures a balanced approach to growth.
Need more advice?
TruDomes is here to support glamping businesses in enhancing their offerings and improving guest experiences. If you’re looking for expert guidance, our customer support team is ready to help. Contact us today to learn how we can assist you in making your glamping site the best it can be.
